The temporal nature of emotions and misinformation

\(\rightarrow\) The relationship exists at the individual level

\(\rightarrow\) The relationship seems bi-directional, hence, it may be important to examine the temporal dynamics

Understanding misinformation spread as operating at multiple levels

  • At the collective level, misinformation represents only a fraction of news (see Budak et al., 2024 for a discussion)

  • But individual-level dynamics can ripple through the broader system generating macro-level consequences, including affective polarization (Jenke, 2024) and loss of trust in institutions (Ognyanova et al., 2020)

\(\rightarrow\) Aggregate patterns may mask or contradict individual-level mechanisms (ecological fallacy3)

Looking at different levels of analysis


[Collective level] Synchronized spikes around events but is that mutual reinforcement or just a shared response to the same shock?


[Individual level] Trait vs. state: does emotional baseline matter, or the moment right before sharing?

Frischlich et al. (2025)

Research questions

RQ1 [Collective]: Do misinformation and emotional expression reinforce each other at the aggregate level, or do they respond independently to external events?

RQ2 [Individual]: Do static emotional traits, dynamics (baseline, variability, instability, inertia), or momentary states predict whether a user engages with untrustworthy news?

Data and methods

Data

  • ~29,000 Austrian Twitter users, located via Brandwatch4
  • Jan 2019 → Mar 2023 covers pre-pandemic, pandemic, and post-pandemic
  • ~138 million tweets after filtering (spam, media accounts, inactive users)
  • Collected via academic API v2 just before the X transition

Screenshot from u/babelfishery in r/DataHoarder

Measurement


Variable How we measure it
News sharing URL → NewsGuard domain match
Untrustworthy news NewsGuard score < 60
Partisan news NewsGuard left/right label
Anger / fear pol_emo_emDeBERTa (Widmann & Wich, 2022) — German tweets only
Figure 1. Area Under the Curve for emotion expressions (1,000 tweets).

Two levels, two analytic strategies

Collective (RQ1)

  • Daily proportions (1,551 days)
  • ARIMA + structural-break detection
  • VAR(9) with misinformation, anger, fear as endogenous
  • News sharing & two structural breaks as exogenous controls
  • Impulse-response + variance decomposition

Individual (RQ2)

  • Per-user emotional features (Houben et al., 2015):
    • baseline, variability, instability, inertia
  • Adjusted for irregular posting (weekly windows ≥ 10 tweets; hourly decay for inertia)
  • Logistic regressions predicting any / partisan / untrustworthy news sharing

Results at the collective level

Tweet activity tracks major events

Figure 2. Daily tweet volume and trustworthiness of shared news (here per week for cleaner visualization).

VAR(9): emotions and misinformation move independently

Figure 3. Impulse-response functions based on 10% shock.
  • Cross-variable effects all < 5% at every forecast horizon
  • Fear → anger is the only non-trivial cross-effect (~37% at 14 days)
  • But misinformation ↔︎ emotions shows essentially zero cross-variable effects

Results at the individual level

Anger traits predict untrustworthy sharing


  • Anger baseline, variability, instability all elevate sharing of untrustworthy news (OR > 1.3)

  • Anger inertia reduces it (OR < 1) shows high persistence ≠ high engagement

  • Fear shows weaker, less consistent effects


Figure 4. Odds ratios for emotional features predicting news sharing (1,000 bootstraps).
  • But moment-to-moment emotions do not predict sharing

And only a motivated minority engages with untrustworthy news



Sharing Users Share
Any news 24,367 83.5%
Partisan news 10,589 36.3%
Untrustworthy news 4,104 14.1%


Figure 5. Cumulative distribution function of users sharing trustworthy and untrustworthy news. Dashed horizontal line marks 80% cut-off.

Figure 6. Density distributions of anger dynamics for users sharing trustworthy (10,663 tweets) vs. untrustworthy (146 tweets) news sources. Dashed vertical lines = group means.

Conclusion

Selection, not contagion

Aggregate level

Events drive both emotions and misinformation, but they don’t mutually reinforce each other.

\(\rightarrow\) Misinformation spreads through exposure opportunities.

Individual level

Stable emotional traits, and especially volatile anger, predict who engages.

\(\rightarrow\) Misinformation is shared through selection of vulnerable users.



Emotional traits predict who shares. External events predict when it spreads.

  • Platform-level: rapid response and pre-bunking during predictable crises (the when)
  • User-level: target users with high-anger, high-volatility profiles (the who)

Limitations

  • Proportions, not raw counts, so compositional effects possible
  • We measure emotional expression, not felt experience
  • URL-based misinformation misses text/meme/screenshot false claims
  • Austrian Twitter does not generalize to other platforms/contexts

Thank you!

For questions, email jula.luehring@gesis.org :-)

Pre-registration: osf.io/xejdw

Backup slides

Backup: structural breaks in untrustworthy news

Two unexplained step-changes (July 1 and Aug 28, 2022) in the untrustworthy proportion. Cumulative shift: +0.11 percentage points. Modelled as dummies in the VAR.

Figure 6. Two structural breaks in the trustworthiness time series on July 1, and August 28, 2022.

Backup: emotional dynamics from irregular data

The Houben et al. (2015) metrics assume equally-spaced measurements but tweets aren’t.

  • Variability / instability: weekly windows with ≥ 10 tweets, then averaged across weeks
  • Inertia: exponential decay regression → hourly autocorrelation \(\phi_{hour}\)

Backup: why VAR(9)?

Lags AIC BIC Portmanteau
7 5191.0 5591.7 <.001
8 5182.2 5630.9 <.001
9 5151.1 5647.8 .002

Chose 9: lowest AIC, best residual properties, stability max-eigenvalue 0.972.

Backup: variance decomposition

At 14-day horizon:

  • Misinformation: 95.3% self-explained
  • Fear: 97.2% self-explained
  • Anger: ~63% self-explained (37% from fear shocks)
  • Misinformation ↔︎ emotions cross-effects: all < 5%

References

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